Marketing Services

The very competitive global market demands have supported export strategies in efficient media. Customer Search Marketing Industry conceived the ITC helps trade support institutions to provide reliable information.

One of the most important tasks of the trade support institutions (IAC) of the developing countries is to provide companies the information they need on products, markets, customers and competitors. So, play an essential role by facilitating access to sources of business information and guidance to small and medium enterprises (SMEs) in the use of such information to support their strategic business decisions.

The Internet has forced the services and incorporating information to master new computer technologies, and solving problems of relevance and reliability resulting from the proliferation of digital data sources.

The new business information service in line IAC CCI and helps SMEs to find the information they need for the proper development of their transactions. In particular, provides answers to such questions as: What data needs to companies wishing to export? Where are the data and how are they obtained?

Bridging the gap

• Ties with key information providers. For several years, the Center for Trade Information Reference ITC (TIRC) has built an extensive network of information providers - institutional and private - high reliability, specialized in international trade and related issues.
• Thematic diversity. With an extensive print collection and digital covering all aspects of international trade, the TIRC is a basic source of information on international trade.
• Priority-based sources on the Internet. Are increasingly trade-related sources available online, and gives priority to TIRC digital products and services present on the web, including links to journals, business directories, market reports and other relevant sources.

TIRC benefits

• Online access to its databases with references and in some cases, links to more than 15,000 commercial sources.
• News through the quarterly newsletter International Trade Information Bulletin.
• Bibliographies or business directories.
• Help to identify appropriate sources of information.
• Links with other information services of interest.

Topics covered pour the TIRC

• Products / services:
  Market research, journals, manuals, directories and yearbooks sector.
• Countries / regions:
  And periodic reports on global patterns and trends in economy and trade.
• Statistics:
  Global statistics and sectoral, national, regional and international levels.
• Features:
  Support services, development and management of international trade, legal and financial aspects, promotion and export marketing, management of international purchasing and supply, quality control, etc.